Marketing Executive
- Job Type: Full Time
- Qualification: BA/BSc/HND
- Experience:
- Location: Nairobi
- Job Field: Sales / Marketing / Retail / Business Development
DUTIES AT WORK:
- Create a plan for using digital media to advertise your business
- Determine how the organization will put its digital strategy into action.
- Control the company’s online profiles.
- Formulate the Offline Marketing plan for the organization.
- Bring to fruition the offline marketing strategies of the organization.
- All marketing efforts should result in new leads and potential customers.
- Locate, join, and participate in appropriate Marketing-related online and
- Measuring the results of marketing efforts on a monthly basis.
Relationship Management With Customers
- Create a plan for how the company will interact with its customers.
- Set up a system for regular monthly contact with your customers and stick to it.
- Maintain a database of client comments and grievances, and act on them as soon as possible.
- Gain Feedback from Customers Once Every Three Months
- Prospect new business and generate leads from current clientele.
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Managing Suppliers
- Manage and facilitate relationships with suppliers.
- Take in and put into practice the Organization’s Vendor Standards and Requirements
- Examine the company’s procedure for managing its Vendors with an eye toward making it more efficient.
- Keep up a friendly, mutually beneficial relationship with your vendors.
Generating Leads
- Acquire new customers and locate viable business opportunities inside the target market.
- Make sure to follow up on any leads that haven’t been reached yet.
- Collaborate closely with Sales to convert prospects into paying customers, and expand the sales funnel, all in an effort to reliably meet quarterly revenue targets.
- Prospect connection building and maintenance requires proactive contact.
- Engaging in follow-up conversations to advance leads through the sales pipeline.
- Keeps meticulous records, including interactions with customers.
IMPORTANT MEASURES OF PERFORMANCE
- Certified Digital Marketing Plan
- Consensus offline marketing strategy approval
- Successful Customer Implementation Plan
- Confirmed Strategy for Working with Suppliers
- Enhanced Digital Communication Within the Organization
- Digital marketing’s contribution to the total number of leads created.
- Quantity of Promotional Activities
- Quantity of Prospects Attracted by Traditional Marketing Methods.
- Proposals to include suppliers
- Promotional Report Every Month
- Keeping Customers Happy: A Monthly Report
- Report on Vendor Participation Every Quarter
Application Method
Are you interested and qualified? Go to Duma works on www.linkedin.com to apply